TheHistoryOf.net

If you have ever thought about how to send a video email to further your organization or business, you are probably aware of Talk Fusion. This innovative new program has people talking because it represents a whole new method for easily putting videos into emails. And the best part? People actually watch them! But where did it all get started? A lot of people want to know everything about a product before they invest in it, so let’s take a look at where Talk Fusion got its start.

In the Beginning…

Talk Fusion has only been around for a few years, so it’s kind of like talking about a toddler’s life; not a lot has happened, but what happened has been high-impact. Talk Fusion was first thought up in 2004 when Bob Reina had an idea about emailing a 10-second video to friends and family. When he took the idea to some IT folks, he was flatly told that it was not possible to do so the way that he wanted. Without missing a beat, Bob called an IT guru acquaintance that he knew would be up to the task. Before long, they had what would become the next big thing in email marketing. 

Talk Fusion debuted in 2007 and the word quickly got around about this new innovation. This new software allowed you to insert video stills directly into your emails without using attachments that most people will not click on. Talk Fusion was a success.

Moving On

With the all harmful viruses, spam, and insidious identity-stealing software out there nowadays, most people simply are not clicking attachments in emails unless they can verify its content first. So what is the modern Internet marketer supposed to do?

Bob Reina partly created Talk Fusion to deal with exactly this. He decided to try getting rid of the link and use a still of the video instead. The still is clickable and gives the user a good idea about what the video is all about. This way, there is no confusion or doubt about what they are clicking on. When they click the still, the video opens externally and proceeds to play.

It’s So Easy

Another factor that Bob Reina focused on in creating Talk Fusion is making it easy to use, both for the sender and the receiver. Today, even kids know how to upload videos from their phone or webcam to YouTube, so Bob Realized that the Talk Fusion video email service had to be competitive. You can employ a something as simple as a flip camera to film your video and then upload it to the software. A still will be automatically created and put into your email. It works wonderfully for product demonstrations, quotations, testimonials, personalized marketing, unboxing presentations, lead generation, increasing conversion rates, thank yous, improving customer retention, and increasing revenues.

Making the Price Competitive

Bob Reina knew that there were other, similar services out there, but he wanted Talk Fusion to combine everything they did into one simple package, and then some. So to put it all in perspective, let’s have a look at everything you’d have to purchase to equal Talk Fusion. You’d have to spend about $197/month to get everything you’d need (individual video email, video broadcasting and video sharing software). Talk Fusion, conversely, only costs you about $35/month for all that in one package. There unfortunately is a $250 initial fee, however.

About the Author

Melissa Cameron and her husband needed a few home improvements to accommodate their growing family. Melissa is an avid Internet surfer, so she was able to determine online which tools would be most important for them to invest in. Due to her consistent resourcefulness, her husband often refers to her as a walking infomercial.